There are people who launch books and end up just having a nice thing to put on their shelves. Then there are people who launch books that transform their careers—and lives. As a former member of the first group, Legacy Launch Pad publisher and New York Times bestselling author Anna David strongly urges you to be part of the second. In this show, she talks to entrepreneurs and authors about how to intentionally launch the book that will serve as the best business card and marketing tool you’ve ever had—and then how to use that to build your business even more. Named one of the best publishing podcasts by LA Weekly, Feedspot, Podchaser and Kindlepreneur, On Good Authority features solo episodes as well as interviews with best-selling authors, entrepreneurs and publishing insiders. It has had over a million downloads, regularly appears on the top 100 career podcast list and manages to make discussions about publishing funny. Popular episodes include interviews with Chris Voss, Robert Greene and Lori Gottlieb.
https://www.legacylaunchpadpub.com/podcast
Gesamtlänge aller Episoden: 13 days 4 hours 45 minutes
episode 498: How a Book Could Make You $5 Million with Rich Goldstein
Rich Goldstein is a patent attorney, speaker, host of the Innovations and Breakthroughs podcast and, most relevantly for this show, the author of the bestselling book The ABA Consumer Guide to Obtaining a Patent, which was published by the American Bar Association...
episode 493: How to Write a Book Everyone Recommends with Rob Fitzpatrick
This may be the most useful podcast I've ever released. That's because it's with a guy who's an expert on something EVERY author wants: getting people to recommend your book.
His name is Rob Fitzpatrick and he's a former programmer who dropped out of grad school to go to YCombinator with his first startup...
episode 470: Use Social Media to Sell Books with Zara Barrie and Dayna Troisi
I literally don't have the words to describe the experience of recording this episode but suffice it to say that it was the most fun interview I've ever done.
Back story: Zara Barrie and I knew each other online (I find her incredibly glam and we're mutual fans of one another to the point that I recommended her book, Girl Stop Passing Out in Your Makeup, on KATU)...
episode 490: The Slow Climb to Selling 100,000 Books with Paul Angone
Paul Angone had an extremely unusual journey to success as an author.
First, he tried to sell a book. For eight years. Nary a bite.
Then a blog post he dashed off went viral. Very viral. From there, he was able to sell a book based on that blog post to a publisher. The problem was that he had to finish it in a month.
Well that book and the next have sold over 100,000 copies and launched a massive speaking career...
episode 489: Build a Twitter Following Using Your Book Material with Jesse J. Anderson
Jesse J. Anderson's journey to bookdom is unlike any other guest I've had on the show.
For one, he's not launching a book to help build his business.
Also, that book—Refocus: A Practical Guide to Adult ADHD—hasn't launched yet. In fact, he hasn't even finished writing it.
Why, then, you may ask, would I have him on the show?
Well, Jesse has also built up an impressive Twitter following by releasing Twitter threads of book chapters—a topic we dive into in detail...
episode 495: Turning Your Books Into Movies with Ben Mezrich
Ben Mezrich has sold over 10 million copies of his books.
And, by the way, that’s not even the impressive part. The impressive part is that he sells EVERY SINGLE ONE OF HIS BOOKS as a movie or TV show; in fact, if Hollywood isn’t interested in the treatment, he doesn’t even write the book.
Mezrich has gotten into this position because of a chance encounter with some MIT students, which led to his writing Bringing Down the House: The Inside Story of Six M.I.T...
episode 474: How to Sell Ads in Your Book with Alex Strathdee
Alex Strathdee is no ordinary writer.
That's because he's as much an entrepreneur as he is a writer.
How do we know this? Because when he wrote his book, Experience Over Degrees, and it didn't transform the world—or even his life—he didn't just shelve the book and the experience like most people...
episode 487: Turn Your Book Into a $7.5 Million Product with Mike Koenigs
Mike Koenigs is a serial entrepreneur, angel investor, co-host of Capability Amplifier podcast with Strategic Coach founder Dan Sullivan and 13-time bestselling author, Mike is regular contributor to Entrepreneur and Forbes...
episode 473: How to Prep for Your Book Launch with Sober Sexpert Tawny Lara
Tawny Lara is a self-proclaimed natural born promoter.
She's also a delightful person known as The Sober Sexpert, co-host of the Recovery Rocks podcast and author of the book, Dry Humping: a Guide to Dating, Relating, and Hooking Up Without Booze.
This was recorded months before the book's release because I wanted to get a sense of what she was doing at this stage of her launch...turns out, a lot...
episode 477: How to Get on Podcasts to Promote Your Book with John Corcoran
John Corcoran may be my new favorite human. A former White House speechwriter and attorney who worked in Hollywood, he now runs Rise25, which helps businesses get more clients, referral partners and strategic partners through their done-for-you podcast service.
In the brief time we've known each other, he's introduced me to countless people, advised me on my business and given me ideas that have sent my head spinning, in all the right ways...