On Good Authority: Publishing the Book that Will Build Your Business

There are people who launch books and end up just having a nice thing to put on their shelves. Then there are people who launch books that transform their careers—and lives. As a former member of the first group, Legacy Launch Pad publisher and New York Times bestselling author Anna David strongly urges you to be part of the second. In this show, she talks to entrepreneurs and authors about how to intentionally launch the book that will serve as the best business card and marketing tool you’ve ever had—and then how to use that to build your business even more. Named one of the best publishing podcasts by LA Weekly, Feedspot, Podchaser and Kindlepreneur, On Good Authority features solo episodes as well as interviews with best-selling authors, entrepreneurs and publishing insiders. It has had over a million downloads, regularly appears on the top 100 career podcast list and manages to make discussions about publishing funny. Popular episodes include interviews with Chris Voss, Robert Greene and Lori Gottlieb.

https://www.legacylaunchpadpub.com/podcast

Eine durchschnittliche Folge dieses Podcasts dauert 36m. Bisher sind 498 Folge(n) erschienen. Jede Woche gibt es eine neue Folge dieses Podcasts.

Gesamtlänge aller Episoden: 13 days 4 hours 45 minutes

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episode 504: The State of Publishing Today with Kevin Anderson


Kevin Anderson never meant to get into the publishing business after growing up in a small town in Canada before getting his PhD and graduating summa cum laude from Harvard and starting a tutoring company...


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   25m
 
 

episode 471: How to Get Your Book Everywhere with Annabelle Gurwitch


Annabelle Gurwitch is an actress, activist, and the author of the New York Times bestseller and Thurber Prize finalist I See You Made an Effort. Her other books include: Wherever You Go, There They Are, and You Say Tomato, I Say Shut Up (coauthored with Jeff Kahn). 

She was the co-host of Dinner & a Movie on TBS and has appeared on NPR, The Today Show, CBS Early Show, Real Time with Bill Maher, PBS, and numerous CNN and MSNBC programs...


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 January 10, 2024  42m
 
 

episode 478: Make Sure You Write the Right Book with Dave Chesson


Dave Chesson is the creator of Kindlepreneur.com, a website devoted to teaching advanced book marketing which even Amazon KDP acknowledges as one of the best by telling users to “Gain insight from Kindlepreneur on how you can optimize marketing for your books.” Having worked with such authors as Orson Scott Card, Ted Dekker and more, his tactics help both fiction and nonfiction authors of all levels get their books discovered by the right readers. 

But that's the official bio stuff...


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 January 3, 2024  46m
 
 

episode 475: Get Your Book in Stores with Ashlea Hearn


Ashlea Hearn is not only a 1st Lieutenant in the Army Reserves but also the author of Genesis Mortalis, Book 1 of the Take It Trilogy.

We met when she reached out to me about the upcoming release of that book. But here's what's relevant: by that point, I had noticed this lovely person named Ashlea Hearn reviewing me wherever she could—different books, this podcast, on Google...everywhere...


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 December 27, 2023  31m
 
 

episode 492: Make Sure Your Readers Can Afford You with Scott Duffy


Scott Duffy is an entrepreneur and business strategist who's listed as a “Top 10 Speaker” by Entrepreneur and has been named one of the “Top Influential People To Follow” by Yahoo! Finance.

'But that's not why I brought him on the pod. I brought him on because he's also the author of three different business books on three different topics, from three different publishers and launched in three entirely different ways...


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 December 20, 2023  33m
 
 

episode 491: What It's Like to Be Chosen by Oprah with Greg Behrendt


Greg Behrendt is the #1 New York Times best-selling co-author of He’s Just Not That Into You and It’s Called A Breakup Because It’s Broken. He's appeared on every TV show known to man, including Oprah, The Tonight Show and The Today Show, is a life long standup comedian and co-hosts the relationship podcast Don't Take Bullshit From Fuckers...


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 December 13, 2023  37m
 
 

episode 494: Use Your Book to Build Your Brand with Katie DePaola


Katie DePaola is an author, speaker, entrepreneur and the founder of Inner Glow Circle, a company dedicated to helping women entrepreneurs find their glow and live purpose-driven lives.

But most relevantly for our show, she is the author of At Least You Look Good: How to Glow Through What You Go Through, the latest release from Launch Pad Publishing...


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 December 6, 2023  36m
 
 

episode 499: How to Set Up an Author Podcast Tour with Alex Sanfilippo


Alex Sanfilippo is the host of the top-rated podcast Podcasting Made Simple, the founder of PodPros.com, a software company focused specifically on the podcasting industry and the co-creator of PodMatch, a service that matches podcast guests and hosts together for interviews. That's not all! He also co-founded PodcastSOP, a project management tool that helps podcasters keep up with their episode releases.

You get it: the guy is POD OBSESSED...


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 November 29, 2023  36m
 
 

episode 496: Raising Money for Your Book with Craig Stanland


Boy, does Craig Stanland have a story to tell.

It starts with the FBI knocking on his door, followed by two years in prison.

But that's not really what we delve into here. Instead we talk about the book he wrote on his experience—and the one major mistake he made.

Now that he's at work on book number two (title TBD—we get into that in the conversation), he's approaching everything differently...


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 November 22, 2023  33m
 
 

episode 497: Getting Press for Your Book with Peter Shankman


Peter Shankman is many things, among them a five-time best selling author, entrepreneur and corporate in-person and virtual keynote speaker who focuses on customer service. But in this episode I got him speaking about something so many of you ask me about: HARO, or Help a Reporter Out...the website he started (and sold to Cision many years ago) that helps so many authors get featured in mainstream media...


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 November 15, 2023  23m