Build a Big Podcast is the marketing podcast for podcasters! How to grow your podcast audience, better connect with listeners, and spread your message through podcasting with podcast marketing tips from media marketing expert David Hooper, author of Big Podcast – Grow Your Podcast Audience, Build Listener Loyalty, and Get Everybody Talking About Your Show.
https://podcast.bigpodcast.com/
episode 511: Radio Promos – A Behind-The-Scenes Look
I was working on a radio promo for RocknPod today and, as I was about the read it to get an exact time for how long it is, I decided to hit record and do an episode on the subject.
In this episode, I share a first draft of the ad with you and go through it, piece by piece, explaining why I wrote it the way I did.
Topics on this Episode:- Writing radio promo copy
- Building hype
- Getting attention (and keeping attention)
- Repetition in copy
- Lessons for your promos
- RocknPod
- Build a Big Podcast