Netflix vs. HBO. Nike vs. Adidas. Business is war. Sometimes the prize is your wallet or your attention. Sometimes, it’s just the fun of beating the other guy. The outcome of these battles shapes what we buy and how we live. Business Wars gives you the unauthorized, real story of what drives these companies and their leaders, inventors, investors and executives to new heights -- or to ruin. Hosted by David Brown, former anchor of Marketplace. From Wondery, the network behind Dirty John and American History Tellers.New episodes come out Wednesdays for free. Binge new full seasons early and ad-free, plus get exclusive past seasons, only with Wondery+.
https://www.wondery.com/shows/business-wars/?utm_source=rss
episode 1: Encore: Diet Wars | Scaling Up
It's 1961 and in a supermarket, housewife Jean Nidetch is about to get a shock that will send her on desperate quest to get thin.
But when her new diet gets tough, she turns to friends for help and inadvertently starts what will become Weight Watchers. And as Weight Watchers rakes in big bucks from weight-loss, a street-tough Philadelphia businessman grabs his chance to become a millionaire.
This episode was originally released as a Wondery+ exclusive
Binge all episodes early and ad-free with Wondery+. Join Wondery+ for exclusives, binges, early access, and ad free listening. Available in the Wondery App https://wondery.app.link/businesswars.
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