Build a Big Podcast is the marketing podcast for podcasters! How to grow your podcast audience, better connect with listeners, and spread your message through podcasting with podcast marketing tips from media marketing expert David Hooper, author of Big Podcast – Grow Your Podcast Audience, Build Listener Loyalty, and Get Everybody Talking About Your Show.
https://podcast.bigpodcast.com/
episode 518: Maintaining Attention for Your Podcast: Why Retaining Listeners is Crucial for Long-Term Success
It's time to talk about something important - building a community! As podcasters, we love inviting new people to be part of our journey. But what about the people already supporting us?
It's easy to neglect current listeners in the pursuit of new listeners, but doing this can actually slow growth. The most successful podcasters show genuine care and curiosity for their existing audiences.
How do you interact and stay in touch with listeners? Having a system in place for communication, whether it's a dedicated email or a unified inbox for multiple social media platforms, can make a big difference. More on that in this episode ...
Bottom line ... If you want more listeners for your podast, you need to start with the listeners you already have.
Topics Covered in this Episode:
- The Importance of Building a Community
- Communication with Listeners
- Retaining Listener Attention
- Owned Distribution
- Challenges in Managing Communication with Podcast Listeners
- Interacting with Podcast Listeners
Mentioned in this Episode:
- Jay Clouse
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