The Breakfast Club

The Black Effect Presents... It's Up There w/ Looney!

Lenard Larry McKelvey  known professionally as Charlamagne tha God or simply Charlamagne, is an American radio host and television personality. He is a co-host of the nationally syndicated radio show The Breakfast Club with DJ Envy, whom he was inducted into the Radio Hall of Famewith in 2020 for their work on the show. He also hosts the late-night talk show Hell of A Week with Charlamagne tha God on Comedy Central.

Prior to his work on The Breakfast Club, he worked as a radio personality for several radio stations and also spent time as second mic on The Wendy Williams Experience with Wendy Williams on VH1. He is the founder of the Black Effect Podcast Network,[1] and was featured on Guy Code, Guy Court and Girl Code. He was also a VJ for The Week in Jams with DJ Envy and Sofi Green. In 2015, McKelvey began hosting the MTV2 show Uncommon Sense.

In the shock jock tradition, one of McKelvey's personal mantras is "bite my tongue for no one";[2] he was called "hip-hop's Howard Stern" by Rolling Stone magazine.[3]

In the first part of this captivating two-part interview, Loon sits down with the iconic Charlamagne tha God on Up There Podcast. Join them as they dive deep into a wide range of topics, providing insights and thought-provoking discussions.

The conversation begins with Charlamagne reflecting on how The Breakfast Club, a popular radio show, has played a pivotal role in shaping the podcasting landscape. They discuss the influence and impact of their podcast conversations, exploring how they have shifted the culture.

Charlamagne addresses the corporate status of media, questioning the implications of corporate ownership and control over content. They also touch upon the confusion that may have arisen from Dame Dash's interview and its effect on the market.

The discussion takes a personal turn as Charlamagne opens up about the transformative power of his wife in his life. He shares how her presence has brought blessings and positive changes. They also celebrate the importance and influence of loving black women in their respective journeys.

Exploring the Black Effect, a platform dedicated to amplifying black voices, Charlamagne and Loon delve into the significance of this initiative and its impact on the media landscape. They reflect on the "old Charlamagne" and discuss the concept of going beyond low-hanging fruit in conversations.

Addressing a common critique, Charlamagne responds to those who call him "PC the God," revealing his perspective and clarifying his approach to sensitive topics. They also explore the profound impact of speaking on politics, revealing how it extends beyond speaking on rappers and has even affected Charlamagne's ability to obtain home insurance.

The conversation expands to discuss hip hop's position within the media, highlighting the challenges and opportunities faced by artists and the industry as a whole. Charlamagne shares his experience meeting Minister Farrakhan and the profound impact it had on him, including the wisdom imparted by the Minister.

Delving into the business side of podcasting, they explore the factors that warrant monetary value in the podcasting industry. They touch upon Joe Rogan's groundbreaking $100 million deal in the audio space and the evolving landscape of podcasting as a business.

Join this engaging conversation between Charlamagne tha God and Loon as they navigate through the intricacies of media, personal growth, societal impact, and the ever-changing landscape of podcasting.

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