The original podcast for bootstrapped and mostly bootstrapped startups, this show follow the stories of founders as they start, acquire, and grow SaaS companies. Hear when they fail, struggle, succeed, and take you with them through the tumultuous life of a SaaS founder. If you like Mixergy, This Week in Startups, or SaaStr, you’ll enjoy Startup for the Rest of Us.
https://www.startupsfortherestofus.com/
Episode 561 | Launching on Product Hunt and DIY vs. DFY
In Episode 561, Rob Walling chats with Andy Cabasso, co-founder of Postaga, about launching on Product Hunt, having a done-for-you service in addition to a DIY self-service SaaS app, growing to a team of six people, having a free plan, and doing a ton of customer development in the early days.
The topics we cover[01:35] Selling an agency with retainers to start Postaga
[03:46] Explaining Postaga simply and succintly
[06:32] Size and stage of Postaga
[07:24] Using Postaga to market Postaga
[10:22] Learning from early users
[13:56] Launching on Product Hunt
[18:09] Was it worth it to launch on Product Hunt?
[20:30] Not charging at launch
[22:22] Conjecturing on a Product Hunt flop
[23:26] Postaga pricing plans
[25:58] A big month of growth
[32:13] A SaaS product with a service component
Links from the show- Postaga | Automated Post Promotion and Marketing Platform
- Andy Cabasso (@andycabasso) | Twitter
If you have questions about starting or scaling a software business that you’d like for us to cover, please submit your question for an upcoming episode. We’d love to hear from you!
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