The Ecommerce Coffee Break podcast offers actionable strategies for success with Shopify. You’ll hear conversations with some of today’s top experts in ecommerce, digital marketing, AI, and entrepreneurship. Discover the latest online marketing strategies, business growth tips, and industry trends, and get expert tips for improved marketing, increased conversions, and higher revenue. Previous episodes have featured experts from Google, Gorgias, Referral Candy, Cartloop, Adroll, StoreHero, Limespot, Yotpo, Preezy, LoyaltyLion, PartnerHero, and many others. With 300+ episodes, you're sure to find something that will help you grow your business faster. Short episodes, ideal for listening on the go. Hosted by ecommerce entrepreneur and digital marketing veteran Claus Lauter, the show covers a broad range of topics, including Shopify store apps, direct-to-consumer marketing (DTC or D2C), Marketing technology (MarTech), social media, dropshipping, paid advertising, AI, entrepreneurship, and much more. Join over 22,000 monthly listeners who want to improve their marketing skills, increase sales, and boost earnings...
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episode 37: How To Turn Customers Into Superfans With Quizzes | #228 Lindsay Kolinsky
In this podcast episode, we discuss store features that help you turn customers into superfans and how to maximize the purchase experience with quizzes. Our featured guest on the show is Lindsay Kolinsky, Director of Marketing at okendo.io.
On the Show Today, You’ll Learn:
- How can brands turn customers into super fans.
- What key factors contribute to building super fans in e-commerce.
- How can a quiz help guide customers to the right products based on their needs.
- What are the benefits of collecting zero-party data from quizzes and surveys.
- How can quizzes enhance the personalized shopping experience.
- What role does customer segmentation play in utilizing quiz data.
- How can surveys help gather internal feedback for brands.
- How can brands ensure a seamless and branded quiz experience.
Links & Resources
Website: https://okendo.io/
Shopify App Store: https://apps.shopify.com/okendo-reviews
LinkedIn: https://www.linkedin.com/company/okendo/
X (former twitter): https://twitter.com/GetOkendo
Get access to more free resources by visiting the podcast episode page at
bit.ly/3r8rjPc
Episode Sponsor
StoreHero: The ultimate profit platform for ecommerce brands & agencies. Centralize your ecommerce, marketing & finance data for a crystal-clear view of unit economics, margins & profitability. Save 10+ hours weekly and gain insights into contribution margins. Equip your business with the tools for sustainability and profit. Log in to storehero.ai and start making informed decisions today!
For inquiries about becoming a guest or sponsoring the podcast, email claus@clauslauter.com.
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