Tired of wondering where your next lead will come from? What if you had a reliable, and predictable, source of new potential customers coming into your sales funnel each month? This is Predictable Prospecting and here I'll show you how some of the best sales leaders in the industry are creating consistent, and measurable procedures to bring in fresh, qualified leads to their sales funnels each and every month.
http://predictableprospecting.libsyn.com/podcast
Episode 29: The Intense Planning and Logistics behind Expanding a Business - Hans Peter Bech
Our world today feels smaller than ever, largely due to advancements in communication and technology, making plenty of business owners wonder: Should I expand my services abroad? My guest today is Hans Peter Bech, author of the bestselling book Building Successful Partner Channels and managing partner of TBK Consult, a company that helps IT groups break into foreign markets. We discuss the intense planning and logistics behind expanding a business, how culture impacts sales, and Hans Peter Bech’s suggestions for anyone considering making the jump into a foreign market.
Episode Highlights:
- Who is Hans Peter Bech?
- Why you should take your company global
- Partner channels and foreign markets
- Challenges to expansion for IT companies
- How doing business differs from country to country
- Why planning is essential to expanding your business
- Hans Peter Bech’s top tips for going global
Resources:
- Predictable Prospecting by Marylou Tyler
- Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers by Alexander Osterwalder
- Connect with Hans Peter Bech on Linkedin, on the TBK Consult website, or by following him on Twitter
Tweets/Quotes:
“The value of an information technology company that can prove global potential and traction is dramatically higher than an IT company that only operates in a single country” - Hans Peter Bech
“Preparing a business plan is much faster and far less expensive than executing the plan”- HPB
“Understanding local culture is fundamental for designing effective business processes”- Hans Peter Bech