The Built Environment Marketing Show is designed to share inspirational built-environment business leaders talking about all things marketing. Each episode is about sharing useful hints and tips from a built environment marketing context. The show provides interviews and solo thoughts on different approaches that could be applied to your engineering or architectural business, now. Hosted by award-winning marketing consultant Ayo Abbas from Abbas Marketing.
https://www.abbasmarketing.com/mitc-podcast
episode 59: Ep 59: How to master LinkedIn as marketers
Welcome to the latest epsiode of the Built Environment Marketing show hosted by me Ayo Abbas, Marketing Consultant, Content Creator, Speaker and Trainer.
This episode is from a recent live that I did with Stacey Meadwell talking about how marketers can get the most out of LinkedIn. We share tons of practical tips so make sure you have a pen and paper to hand.
In this episode we talk about
- how Chris uses video content and sketching to engage audiences including hhis process for scripting and editing high-quality content
- how he balances his full time job and side projects
- the disconnect between architecture education and realities of practice,
- the importance of reaching beyond the industry to explain architecture's value to the public.
- why more architects should embrace marketing to communicate their skills
Links
Abbas Marketing
Stacey Meadwell
Watch previous episodes of Stacey and Ayo's B2B breakdown Lives
About the showThe Built Environment Marketing Show is a podcast for architects, engineers and marketers who want to do better marketing make sure you check out our sizable back catolgue of interviews and solo episodes if you're facing a marketing challenge.
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