Startups For the Rest of Us

The original podcast for bootstrapped and mostly bootstrapped startups, this show follow the stories of founders as they start, acquire, and grow SaaS companies. Hear when they fail, struggle, succeed, and take you with them through the tumultuous life of a SaaS founder. If you like Mixergy, This Week in Startups, or SaaStr, you’ll enjoy Startup for the Rest of Us.

https://www.startupsfortherestofus.com/

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Episode 691 | Freemium, High-touch vs. Low-touch, Selling as an Introvert, and More Listener Questions


In episode 691, join Rob Walling for another solo adventure where he answers listener questions. He evaluates freemium as it relates to paying by the “honor system”, competing  against big incumbents, and whether to sell using high-touch vs. low-touch strategies. Rob also recommends books for introverts looking for sales advice.  

Episode Sponsor:

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Topics we cover: 
  • 2:01 – Charging for your product using the “honor system”
  • 6:16 – Competing against big, entrenched incumbents
  • 12:36 – Low-touch vs. high-touch sales strategies
  • 17:01 – Selling as an introverted founder
  • 20:45 – Skipping the “Stair Step” approach to quickly validate a SaaS
Links from the Show: 
  • Startups For the Rest of Us | X
  • Subscribe to the MicroConf YouTube channel
  • Ruben Gamez (@earthlingworks) | X
  • The SaaS Playbook
  • TinySeed
  • Keap
  • Quiet: The Power of Introverts in a World That Can't Stop Talking by Susan Cain
  • The Introvert's Edge: How the Quiet and Shy Can Outsell Anyone by Matthew Pollard
  • The Stair Step Method of Bootstrapping
  • Episode 628 | The 5 P.M. Idea Validation Framework
  • Ask a Question on SFTROU

If you have questions about starting or scaling a software business that you’d like for us to cover, please submit your question for an upcoming episode. We’d love to hear from you!

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 December 12, 2023  23m