Ecommerce Coffee Break: Digital Marketing for Shopify Stores and DTC Brands

The Ecommerce Coffee Break podcast offers actionable strategies for success with Shopify. You’ll hear conversations with some of today’s top experts in ecommerce, digital marketing, AI, and entrepreneurship. Discover the latest online marketing strategies, business growth tips, and industry trends, and get expert tips for improved marketing, increased conversions, and higher revenue. Previous episodes have featured experts from Google, Gorgias, Referral Candy, Cartloop, Adroll, StoreHero, Limespot, Yotpo, Preezy, LoyaltyLion, PartnerHero, and many others. With 300+ episodes, you're sure to find something that will help you grow your business faster. Short episodes, ideal for listening on the go. Hosted by ecommerce entrepreneur and digital marketing veteran Claus Lauter, the show covers a broad range of topics, including Shopify store apps, direct-to-consumer marketing (DTC or D2C), Marketing technology (MarTech), social media, dropshipping, paid advertising, AI, entrepreneurship, and much more. Join over 22,000 monthly listeners who want to improve their marketing skills, increase sales, and boost earnings...

https://ecommercecoffeebreak.com/

subscribe
share






episode 7: The 80/20 Strategy For Ecommerce Growth — Claus Lauter, Nick Penev | Pareto Principle, Elegation Of Tasks, Entrepreneurship Mindset, Task Prioritization, Rulex For Efficiency, Law Of The Vital Few, Time Management, Time Bandits (#278)


In this podcast episode, we discuss the 80/20 Rule for Ecommerce Entrepreneurs and how you can implement it for quick results. Our podcast host Claus Lauter was interviewed on Nick Penev's podcast at scayul.com.


Topics discussed in this episode:

  • How ecommerce entrepreneurs can practically implement the 80/20 rule to identify which aspects of their business should be prioritized
  • What some actionable steps are that businesses can take to outsource or delegate the 80% of tasks that aren't producing substantial outcomes
  • How the concept of "owned marketing" versus "paid marketing" can be balanced to build a sustainable audience
  • How eliminating "time bandits" and "energy vampires can improve productivity

Links & Resources

Website: https://scayul.com/
Website: https://smart-ecommerce-marketing.com/
LinkedIn: https://www.linkedin.com/in/nick-penev-0051791a/
LinkedIn: https://www.linkedin.com/in/clauslauter/



Get access to more free resources by visiting the podcast episode page at
http://tinyurl.com/3nffscyr


Subscribe & Listen Everywhere:

Listen On: ​ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google Podcasts


Episode Sponsors

LoyaltyLion: Rocket your returning customer rates with LoyaltyLion. LoyaltyLion is a leading loyalty platform, helping Shopify brands increase returning customer rates with their own integrated loyalty programs. We were the first loyalty platform to integrate with Shopify and we are #1 on G2 today, providing the tools and expertise that brands need to increase returning customer rates, improve retention, and build customer lifetime value. Visit: https://loyaltylion.com?utm_source=podcast&utm_medium=ecommerce-coffee-break

PartnerHero:
Enhance your eCommerce business with PartnerHero. Our comprehensive support solutions, which include 24/7 customer assistance, expert marketplace insights, and self-service infrastructure, will empower your brand’s customer experience. We prioritize exceptional customer service, maintaining language standards, multi-channel support, and user/system assistance. Visit us at: https://pages.partnerhero.com/ecommerce-coffee-break Talk to us, and lets create a tailored customer support solution for you!

Support the show

Our Newsletter

Join over 6,000 other merchants & marketers to stay updated on eCommerce news, marketing strategies, tools & resources, and podcast interviews, all designed to help you grow your revenue.

Every Thursday in your inbox. Consumed in 3 minutes. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com


fyyd: Podcast Search Engine
share








 January 22, 2024  34m