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episode 260: 260 Exploring Podcast Rankings, Network Negotiations and Listener Education
How to determine your ranking compared to other podcasts and our perspective on it. The optimal methods for utilizing third-party and first-party podcast statistics. The crucial questions you should pose when considering a partnership with a podcast network. Insights into podcast app functionality, audience desires, and audience needs.
We'll also cover statistics, including geographic and user agent data, and Rob's soapbox discussion on 'The Incredible Shrinking Podcast Industry,' and more!
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Quick Episode Summary- (2:20) PROMO 1: Tales From The Pacific, episode 150!
- (3:47) Rob and Elsie conversation
- It's cold in Nashville!
- (5:00) Off to Podfest and the Podcasting Hall of Fame
- (6:00) What's going on at She Podcasts Live Unplugged
- (9:13) There is no all encompassing ranking system in podcasting
- (16:52) What to use Rephonic for and what not to use it for
- (24:28) The most important you need to ask for before you sign that podcast network deal!
- (26:38) Podcasting 2.0 thoughts
- (38:05) PROMO 2: The Strokecast, Tawnie The Neuro Mermaid
- (38:41) The YouTube Music podcast app is missing some vital things
- (40:23) Depending on what podcast app you are using, your podcast shownotes might not look the same
- (43:33) Earfluence acquires Podcast Ally!
- (45:18) Feedback please! Share your podcast marketing audience acquisition campaign data
- (46:57) PROMO 3: Old Skool with QueenE
- (47:33) Stats: Geographic and user agent
- (48:50) Commentary on "The Incredibly Shrinking Podcasting Industry"
- (50:38) Where have we been and where are we going?
- PROMO 1: Legends From The Pacific
- PROMO 2: The Strokecast - Tawnie, The Neuro Mermaid
- PROMO 3: Old Skool QueenE
- NRB 2024 Convention | February 20- 23, 2024 | Gaylord Opryland
- Podcaster & Podcast Industry Conference - Podcast Movement Evolutions | Los Angeles 2024
Thank you to Nick from MicMe for our awesome intro!
Podcasting Articles and Links mentioned by Rob and Elsie
- Leave us voice feedback!
- Libsyn-Podcast-Hall-of-Fame-2024-press-release.pdf
- Podcasting Hall of Fame Tickets, Fri, Jan 26, 2024 at 7:00 PM | Eventbrite
- She Podcasts Unplugged 2024 - She Podcasts
- YouTube Music is missing too many podcast basics
- How show notes are rendered in different podcast apps
- Local podcasting company Earfluence acquires CA-based Podcast Ally | WRAL TechWire
- New Year, New Office Upgrade! White Rode Accessories! - YouTube
- The incredible shrinking podcast industry | Semafor
- Podcast Marketing: The Myth vs. Reality - YouTube
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