Sounds Profitable

The pace of change the podcast industry is undergoing is staggering. The implications for podcasters, hosting providers, podcast listening app developers, and advertisers and agencies are enormous. And so is the growth potential. Presented as a companion to the weekly newsletter of the same name, our podcast provides you with direct access to our narrated articles, interviews with industry experts, bleeding-edge research, and can't miss industry news recaps. That Sounds Profitable, right? Assumptions and conventional wisdom will be challenged. Easy answers with no proof of efficacy will be exposed. Because the thinking that got podcast advertising close to a billion dollars annually will need to be drastically overhauled to bring in the tens or hundreds of billions of dollars podcast advertising deserves.

https://www.spreaker.com/show/sounds-profitable_2

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episode 252: What $7m Buys in Podcasting, YouTube Outpaces Netflix, Spotify Q4 Earnings, & More


Here's what you need to know for today in the business of podcasting:

Netflix's Threat Isn't in Hollywood. It's YouTube by Entertainment Strategy Guy
Here’s what a $7M, 30-second Super Bowl ad can purchase in digital media in 2024 by Kimeko McCoy
What People Are Doing When They Aren’t Listening To Your Podcast by Steven Goldstein
Spotify Reports Fourth Quarter 2023 Earnings


fyyd: Podcast Search Engine
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 February 6, 2024  4m