episode 140: Becoming A Category-of-One #4: The Key To Amplifying Your Impact
Let’s go back to basics and talk about what it really means to create an impact-driven coaching business. With the added noise on social media and the influx of experts coming into the online marketing space, the majority of the industry has become out of touch with the basic fundamentals of impact; demonstrating how you help people and giving those people an opportunity to hire you.
Tune into this conversation to simplify your marketing approach so you can make it easy for your best-match clients to find you. When you remove the extra layers between you and them, you create more opportunities to help the people you’re been called to serve.
Key Takeaways:
- The definition of impact and how this can create new motivation for you and your life.
- How to gain more recognition using the most basic relationship-building principles.
- The importance of consistently demonstrating how you can help others through valuable content and compelling communication.
- The “fastest path to clients” and how to install it into your coaching business.
Resources Referenced:
Episode 137: Becoming A Category of One Series: #1 Don’t Dominate, Play In Your Own League
Episode 138: Becoming A Category-of-One #2: How To Think Like A Thought Leader
Episode 139: Becoming A Category-of-One: #3 Elevate Your Message
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If you want to stand out online and get clients, join our free masterclass, Newsfeed Masterclass: www.kinseymachos.com/newsfeed
If you’re ready to take your coaching business to the next level with a framework that will get you fully booked with top-tier clients, join us inside The Category Queen School Today: https://kinseymachos.com/thecqschool
About the Host
Kinsey Machos is the host and founder of The Category Queen, a podcast and community for coaches, consultants, and course creators.
She left her six-figure corporate salary to pursue her passion for helping women unlock their unique brilliance and achieve success in their businesses.
Kinsey's mission is to help entrepreneurs gain recognition, reach more people, and make more money while balancing success with motherhood and marriage.