Build a Big Podcast - Marketing for Podcasters (A Podcast on Podcasting)

Build a Big Podcast is the marketing podcast for podcasters! How to grow your podcast audience, better connect with listeners, and spread your message through podcasting with podcast marketing tips from media marketing expert David Hooper, author of Big Podcast – Grow Your Podcast Audience, Build Listener Loyalty, and Get Everybody Talking About Your Show.

https://podcast.bigpodcast.com/

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episode 585: 1-Star Podcast Reviews (Big Podcast Insider Issue 173)


In this episode of Build A Big Podcast, host David Hooper shares valuable insights on navigating 1-star podcast reviews, podcast ease, and never starting from zero, offering valuable tips for podcasters looking to grow their audience and impact.

Key Themes

  • Audience Growth: Strategies for attracting more podcast listeners.
  • Reviews: Understanding the impact of both positive and negative reviews.
  • Ease in Podcasting: Tips for making podcasting more manageable and stress-free.
  • Starting Out: Embracing existing skills and experience when launching a podcast.
  • Automated Tools: Using AI and automation to streamline podcast production.
  • Guest Relationships: Managing interactions with podcast guests effectively.
  • Monetization: Maximizing opportunities to make money from a podcast.

Topics covered in this episode:​

  • The importance of podcast reviews, including how bad reviews can actually be beneficial
  • Tips for dealing with negative reviews and learning from the feedback
  • How to handle bad reviews without rewarding bad behavior
  • Encouragement for podcasters to leave positive reviews for other podcasts
  • Strategies for making the podcast recording process easier, including segmenting episodes and being prepared
  • The concept of leveraging existing skills and knowledge to avoid starting from scratch in podcasting
  • Tools and services to aid in podcast production

Episode Timestamps

  • 00:00 Negative reviews improve podcast authenticity, create contrast.
  • 05:47 Apology for disappointment? No.
  • 08:24 How to support podcasters and content creators (without spending money).
  • 11:08 Who is listening to your podcast? How to find out ...
  • 16:04 Broadcast mics vs. "consumer" mics
  • 18:21 Inherited characteristics and how your podcast will benefit
  • 22:45 Podcast production, monetization, coaching
  • 23:56 Enhance your podcast and grow your audience.

The Newsletter for Podcasters

  • Big Podcast Insider - Weekly Podcasting Newsletter ​

This episode of Build a Big Podcast is brought to you by Riverside ...​

Riverside is online recording software that makes it easy for podcasters to record studio-quality interviews from anywhere. Try it free and, if you like it, get 15% off any membership plan when you use the code BIGPODCAST.​​

About this episode of Build a Big Podcast:​

This is the audio companion to Issue 173 of Big Podcast Insider. If you're interested in more info on what I talk about on this episode and also links, that's where to go. On this episode, I dive into where the money is made in podcasting. how to get more reviews (and subscribers) for your podcast, podcast hosting, and more.   ​

Big Podcast Insider is a weekly newsletter on podcasting. If you like the content of this episode, you can subscribe here – it's free and you can unsubscribe at any time with a single click.​

Want more help growing your podcast audience?

  • Big Podcast Extra - Podcasting Tips
  • Big Podcast AMP (Audio Monetization Program)
     


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