The Category Queen Show

What’s your vision for your business? In today’s episode, I explore the difference between a lifestyle business and a scalable business. 

This topic isn’t just theory for me; it’s a reflection of my own evolution as an entrepreneur. I vividly remember the days when the dream was simply to break free from the constraints of a corporate job, armed with nothing but a used MacBook and a deep-seated yearning for freedom. 

Fast-forward to today, and the vision has magnified—not just to dominate a niche but to create a league of our own, helping thousands of women find their voice and their power in the entrepreneurial world.

This conversation is about recognizing the crossroads we find ourselves at when our business begins to demand more from us, not just in terms of work but in the very essence of who we are as leaders. 

It’s about the pivotal moment when we realize that scaling a business isn’t merely about financial growth but about the profound transformation from being a coach or consultant to embracing the mantle of CEO.

Key Takeaways:

• The importance of a vision; what it is, what it does, and how it guides your strategic decisions.
• Identity Evolution: Scaling means transforming from a coach to a CEO, where strategic leadership becomes intrinsic to our identity. 
• How to embrace the costs of growth. Scaling involves embracing a new, bolder version of ourselves, ready to tackle the complexities of a larger business with resilience and foresight.

Resources Referenced:

• Your Scalable Offer (Part I)
• Your Scalable Offer (Part II)

Join us inside The Category Queen School where you’ll learn how to discover your unique niche, create content that converts, and enroll top-tier clients consistently. Enroll today and get instant access: https://kinseymachos.com/thecqschool

Ready to take your coaching business to the next level with a world-class scale plan? Get on the waitlist for the Scale LIke A Queen experience: www.kinseymachos.com/scale

Apple Podcast | Spotify 

Connect With Kinsey Machos: 

Website | Instagram | LinkedIn | Facebook 

About the Host

Kinsey Machos is the host and founder of The Category Queen, a podcast and community for coaches, consultants, practitioners, and professionals who desire to help more people with their unique expertise. 

Kinsey's mission is to help women transform their unique brilliance into a profitable coaching business where they can experience true time and financial freedom while changing the world one human at a time.