With a career spanning 39 years in both retail and wholesale furniture and mattress industries, Pete Primeau shares his insights on sales & marketing. Regularly joined by guests from a variety of industries, this show is not just for those in the mattress and furniture business - but for any business owner or sales professional.
https://PetePrimeau.podbean.com
episode 167: How To Win The Sale in 2024 - Brent Batterman: Episode 167
In this episode, Pete sits down with Brent Batterman, a seasoned professional with over twenty years of experience in the mattress industry. Renowned for his expertise in training and leading sales teams, Brent shares insights into successfully launching new products and brands during his tenure at Mattress Firm. Notably, he pioneered the first waterfall system in collaboration with finance companies, significantly boosting approval rates and enhancing the in-store customer experience. Today, retailers worldwide continue to reap the benefits of Brent's innovative approach, making this episode a must-listen for anyone in the retail industry seeking to elevate their sales strategies.
Don't miss out on Brent's wealth of knowledge and expertise as he shares valuable insights and practical tips for navigating the dynamic landscape of the mattress industry and driving business growth. Tune in to learn how innovative strategies can revolutionize your approach to sales and customer experience, directly from one of the industry's most respected veterans.
????Connect with Brent Batterman and Bedhead Marketing:
✅ Website: https://www.bedheadmarketing.com/
✅ LinkedIn: https://www.linkedin.com/in/brent-batterman
✅ Facebook: https://www.facebook.com/BederMarketing
✅ Instagram: https://www.instagram.com/bedheadmarketing/
✅We are proud partners with Mattress Industry Network: https://www.facebook.com/groups/mattressindustrynetwork
✅The Mattress Industry Network's core values are helping others to Build, Market, Sell and Succeed in the Mattress Industry
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???? Connect with Pete Primeau
✅ LinkedIn: https://www.linkedin.com/in/peteprimeau
✅ Facebook: https://www.facebook.com/PrimeauFurnitureSales
✅ YouTube: https://www.youtube.com/@PetePrimeau
✅ Website: https://www.peteprimeau.com
The Pete Primeau Show is produced by Chris Stone at Cast Ahead:
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