Get the best of business to business sales, marketing, and leadership strategies. Join host Sean Campbell as he interviews experts in B2B marketing, B2B sales, and leadership.
http://www.b2brevealed.com
Interview with Varun Chabra of Microsoft - How to Build a Competitive Intelligence Team
During this podcast we cover:
- How to find and hire good competitive intelligence analysts.
- Tips on how to priortize a resesearch agenda when there a lot of requests.
- Competitive Intelligence for B2B software companies.
- Varun's key pieces of advice about building an effective competitive intelligence team.
Visit us at www.cascadeinsights.com to learn more about our B2B focus, competitive intelligence and market research techniques, or to download one of our eBooks.