Tired of wondering where your next lead will come from? What if you had a reliable, and predictable, source of new potential customers coming into your sales funnel each month? This is Predictable Prospecting and here I'll show you how some of the best sales leaders in the industry are creating consistent, and measurable procedures to bring in fresh, qualified leads to their sales funnels each and every month.
http://predictableprospecting.libsyn.com/podcast
Interview: Marylou Tyler and Joseph Dager - Predictable Prospecting and Cold Calling Process
Are you catching minnows when you want to be catching whales? Netting the high-value prospects requires engaging many different people in the organization in conversation. In this episode, I’m interviewed by Joseph Dager of the Business901 podcast. We discuss my new book, Predictable Prospecting, why cold calling is the best method of prospecting available for netting those whales, and how to encourage your sales team to embrace the cold calling process.
Episode Highlights:
- Mary Lou Tyler’s background and career path
- How to best use Predictable Prospecting
- Cold calling, personas, and outbound marketing
- Why do salespeople resist the cold calling process?
- Other methods of prospecting
- Leaving voicemails
- Getting past the gatekeeper
- After the sale: Reselling, renewing, and getting referrals
- Warming up the chill: Software recommendations
- How important is a process to a company?
Resources:
Joseph Dager and Business 901
YeswareOutreach.io
Toutapp
SalesLoft
Follow Marylou on Twitter and connect with her on Linkedin