Tired of wondering where your next lead will come from? What if you had a reliable, and predictable, source of new potential customers coming into your sales funnel each month? This is Predictable Prospecting and here I'll show you how some of the best sales leaders in the industry are creating consistent, and measurable procedures to bring in fresh, qualified leads to their sales funnels each and every month.
http://predictableprospecting.libsyn.com/podcast
Episode 43: Marketing and Sales for Small Businesses - Melinda Emerson
This week we’re chatting with Melinda Emerson, a consultant, author, and speaker otherwise known as “SmallBizLady”. Melinda is America’s #1 Small Business Expert and was selected by Forbes as the #1 Most Influential Woman for Entrepreneurs. Melinda is full of anecdotes, tips, and tricks from her 17-year career working with small businesses, and she’s here to share her expertise on connecting with entrepreneurs and having meaningful conversations.
Episode Highlights:
- The top challenges that Melinda solves for her clients
- 3 reasons why small businesses fail
- “Servicing the market” : Customer service for big corporations and small businesses
- Melinda’s strategies for improving retention
- How big corporations can best connect with small business owners
- Marketing and Sales for small businesses
More From Melinda:
- Follow her on Twitter @SmallBizLady
- Read her book, Become Your Own Boss in 12 Months
- Visit her on the web for consulting and speaking bookings, blog posts, and her store
- Connect with Melinda on Linkedin
- Want to speak with Melinda direct? Email her at melinda@melindaemerson.com
Favorite Quotes:
“Anyone will buy something once, but the goal is to get them to buy over and over again”
“The best way to build a trusting relationship is through communication, especially online”
“There’s 23 million small businesses. There’s only 1800 large ones”
“I believe your business should be working for you”