CX-Spotlight

Part 2 of 2 from our Webinar: How was 2016 for customer experience? And what can we look forward to in 2017? A new year is before us. What have we learnt from the last 12 months and where are we heading in 2017? There is plenty to consider as you map out your CX plans for next year. Consumers are making it clear how they want to engage and where B2C organisations need to lift their game. Hosts Peter Vasey, Senior Marketing Manager, APAC, at LogMeIn and Steve Nuttall, Research Director at Fifth Quadrant, review the customer experience year that was and what to expect in this new year. By listening to this podcast you will learn about: - The 5 trends to focus on in 2017 - Where consumers say you need to focus in customer engagement - Which channels are most and least effective for servicing customers Join Presenters: Steve Nuttall, Research Director at Fifth Quadrant & Peter Vasey, Senior Marketing Manager, APAC at LogMeIn