Each week the Buffer team answer your questions and explore marketing strategies and tactics to help you grow your business through social media and build a brand your customers love. Join our 25,000+ weekly listeners.
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episode 28: Powerful Storytelling Secrets from National Geographic Travel – Lindsay Smith
Lindsay Smith - Producer at National Geographic Travel - shares the strategic approach that National Geographic Travel takes to storytelling and how that positively impacts the amazing results that they see on social media.
With more than 25,000,000 adoring fans across social media, National Geographic Travel is a poster child for the power of storytelling in marketing.
Their secret?
Going where no one else has gone before.
About the Show:
The Science of Social Media is a podcast for marketers and brands interested in learning about new and exciting ways to implement social media marketing across a variety of platforms and industries. Join Buffer hosts Hailley, Brian, and Kevan each week as they interview some of the best marketers from brands and businesses that are leading the way in social media innovation and experimentation around the world. We promise to keep it fun, insightful, interesting, and most of all, actionable. The Science of Social Media is a podcast presented by the social media publishing and analytics tool, Buffer.
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