The Digiday Podcast is a weekly show on the big stories and issues that matter to brands, agencies and publishers as they transition to the digital age.
http://www.digiday.com
Mashable chief content officer Greg Gittrich on why Mashable abandoned general news coverage
Mashable is in the throes of major change. A little over a week ago, the company reshuffled its executive ranks and shifted directions away from covering general news. Newly installed chief content officer Greg Gittrich visits the Digiday Podcast to discuss why general news is hard to pull off and the publisher’s new focus on where culture meets technology — with a heavy dose of video thrown into the mix.