Each week the Buffer team answer your questions and explore marketing strategies and tactics to help you grow your business through social media and build a brand your customers love. Join our 25,000+ weekly listeners.
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60: Understanding the Facebook and Instagram Algorithms [7 Key Factors That Determine Success]
The Facebook and Instagram algorithms are mysterious for so many marketers, yet they are also ingenious and brilliant in showing the best content to the most people. But how exactly do the Facebook and Instagram algorithms work? And how can marketers use this knowledge to have their content seen by more people? We explore the 7 key factors that influence the ranking and success of your content in your followers’ feed.