Release Notes is a weekly podcast about building online businesses and financial freedom. We discuss inspiration, design, marketing, promotion, business, trends, and tools – everything but the code. Each week, we cover topics for the new or curious independent developer looking to launch or grow online business. Whether your business is SaaS, desktop software, mobile apps, consulting, or a productized service, here you’ll find tips for success as well as warnings about the pitfalls we’ve encountered along the way. The show is hosted by Charles Perry, owner of RelaNet, and Joe Cieplinski, Creative Director of Bombing Brain Interactive.
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#240: Brute Force Customers
Today we talk about Charles’ efforts to attract new RelaNet customers using cold email outreach. We talk about his source of email addresses, his vetting process, the email scripts he uses, how he tracks which emails are opened, and how he’s using data to optimize his email effort. Mailing List Every month there are more […]