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20: Gary Sirak on Mastering the Art of Family Businesses
Gary Sirak has been helping other people achieve their American Dream for the last 30 years of his life. He does this with the tools of his trade; insurance and proper planning. But not just an insurance agent, Gary is the alchemist of success and prosperity for family businesses where psychology, finance and good humor makes everything else work.
He is the CEO of Sirak Financial Services in Canton, Ohio. For the last 60 years his business, started by his father, Stan Sirak; taught Gary the most important lesson of his career: “My job isn’t to make as much money as I can. It’s to help my clients accomplish their goals.”
In this episode, Gary and I discuss:
- Filling in the gaps and how he got into family business
- Challenges with firing family members
- How thinking a bit more about solving problems and less about money
- Being the sole problem solver
- What is the imposter syndrome?
- Helping people to learn how to retire
- Mastering sales and getting clients
- Importance of relationships
- Practical lessons on becoming a great networker
- Building your reserves slowly
- The “Change the world” question
Resources Mentioned in This Episode:
- Gary’s Website
- If Your Money Talked...What Secrets Would It Tell?
- The American Dream, Revisited: Ordinary People, Extraordinary Results
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