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episode 36: Brand Building in a Gig Economy World
The big ad agencies are falling like dinosaurs, replaced by small, hungry gig economy 'mammals'.
But how does a small gig economy worker build a brand when the economy for their services is all about bidding wars and aggregation on curator sites like Upwork and 99 Designs?
Nathan Hirsch is the 28 year old CEO and Founder of FreeeUp, a rapidly rising player in the online talent business. And he definitely has an opinion on how the new generation of freelancer can build an authentic brand to stand out more effectively. Hope you enjoy our lively conversation!
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