Information, inspiration and interviews on writing, self-publishing, book marketing and making a living with your writing. If you need help with writing your book, or you want to learn how to navigate the new world of publishing and book marketing, then join Joanna Penn and her guests every Monday. Also covers the business of being a writer and how to make money with your books.
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How To Self-Publish In India With Rasana Atreya
India is an exciting market for indie authors and today, Rasana Atreya gives an overview of the publishing landscape and outlines tips for self-publishing in India.
In the introduction, I talk about the death of Prince and the need to reflect on our mortality and what will make up our creative body of work. I mention the Tim Ferriss podcast with BJ Miller on learning how to live when faced with inevitable death, and also the interview with Austin Kleon on Unemployable podcast.
Plus my launch of Destroyer of Worlds, an ARKANE thriller, set in India; and the Smashwords indie author survey results, with a lot of great actionable tips for authors; and returning to direct sales with Selz.com. You can now buy my ebooks direct from me, the author ???? I'll blog more about selling direct in coming weeks.
This podcast is sponsored by Kobo Writing Life, which helps authors self-publish and reach readers in global markets through the Kobo eco-system. You can also subscribe to the Kobo Writing Life podcast for interviews with successful indie authors.
Rasana Atreya is the bestselling author of Tell A Thousand Lies, which was also shortlisted for the 2012 Tibor Jones South Asia award. Her other works include The Temple Is Not My Father and 28 Years A Bachelor. She is also the Alliance of Independent Authors‘ India correspondent.
You can listen above or on iTunes or Stitcher or watch the video here, read the notes and links below. Here are the highlights and full transcript below.
* Why English is the unifying language in India, and the size of the English-speaking population in India.
* On the types of books that sell in India and the focus on print rather than ebooks.
* Cover design for the Indian market.
* Ecommerce in India and the importance of mobile.
* The expense of print on demand in India.
* The vanity presses that are springing up in India.
* The age of the market, and the popularity of WhatsApp and Facebook.
* How book marketing is done in India, and the stigma against indie authors that still exists.
* How indie authors can try selling the Indian rights to their books.
* Rasana's predictions on the future of digital publishing in India.
You can find Rasana at www.RasanaAtreya.com and on Twitter @rasana_atreya