Wir sind zwei Unternehmer aus Hamburg, die von den Möglichkeiten neuer Tools und Methoden, um Arbeit zu verändern, begeistert sind. Bei allen Tools, Cloud, künstlicher Intelligenz und Co. sind wir zudem der Meinung, dass die Frage nach dem Sinn von und die Erfüllung durch Arbeit nie wichtiger war als heute. Auf einem gemeinsamen Trip nach New York kam uns die Idee, dass wir uns dem Thema am besten mit einem Buch nähern, das alle guten Konzepte, Ideen und Erfahrungen zusammen bringt. ‘New Work’ wäre nicht ‘New Work’, wenn wir den Prozess dahin nicht auch gleich dokumentieren würden. Daher teilen wir auf dem Weg dahin unsere Eindrücke und alles, was dabei hilft, das Buch noch besser zu machen. Und daher eben ‘On the Way to New Work’. Michael Trautmann, Gründer thjnk AG und Upsolut Sports GmbH/HYROX Christoph Magnussen, Gründer & CEO, BLACKBOAT (youtube.com/christophmagnussen) Produziert von Podstars by OMR.
https://www.onthewaytonewwork.com/
episode 73: #73 with Marius Urbanczyk
“We were on the wave of change and we had the rig… “We were on the wave of change and we had the right product and the right solution.” #OnTheWayToNewWork #TheNewYorkTapes #MontagsAufDeutsch #ThursdaysInEnglish We met Mariusz Urbanczyk during our New York trip in his office on Park Avenue. Mariusz manages the North America business of a relatively young company called Hogarth. Hogarth has changed the subject of advertising in the 10 years since its founding. More than 3,500 permanent and 3,000 freelancers now work for Hogarth. Founded in London at the end of the 2008 recession, it was probably a good timing for a company that promised to "decouple" the creative idea from the process of producing and distributing advertising materials. Mariusz has been on this path almost from the beginning. One year after the founding of Hogarth, he started in the London office. Stations in Brazil and Argentina followed before he came to New York. We talked to Mariusz about what it's like to disruptively change your own industry. His answer: "You are not the most popular kid on the block." To the delight of Christoph, we talked about technologies (workflow tools, media asset management, Cloud Technology etc.) as well as the importance of language and culture. Having grown up in Poland, the dream of his youth was to go to the radio and have his own late night show. But despite countless weekends spent at a radio station between the ages of 15 and 20, it was supposed to be very different. Mariusz has witnessed the change of the political system in Eastern Europe and change has always been an issue for him. A 9-month stay in India was the last stop before he decided to go into the advertising industry. You can hear his full story in Episode 73 of our podcasts "On The Way To New Work". SPOTIFY spotify.onthewaytonewwork.com SOUNDCLOUD soundcloud.com/onthewaytonewwork ITUNES itunes.onthewaytonewwork.com All book tips here books.onthewaytonewwork.com With Christoph Magnussen and Michael Trautmann www.onthewaytonewwork.com