The Ecommerce Influence Podcast

My name is Austin Brawner, and my purpose is to help eCommerce entrepreneurs build wealth and live more fulfilled lives. You can expect weekly interviews with world-class eCommerce operators, deep dives into what's working right now, and a refreshing break from the "crush-it culture" plaguing our industry. This podcast will change your perspective on building a business, and, hopefully, change your life.

http://www.ecommerceInfluence.com

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032: 5 Proven Tips To Reduce Abandoned Carts - Strategy Session


Finding and implementing the most profitable strategies to reduce abandoned carts is a recurring theme in our daily discussions.

We're always talking about it because everyone deals with it and there is a lot of misunderstanding about it. It’s also one of the most profitable places to spend your time working, so here's a quick episode on the 5 most proven (and profitable) tips to help you reduce abandoned carts.

Topics Discussed Throughout the Interview:
  • Determining your real abandonment.
  • Your abandoned cart email really isn’t good enough.
  • How to correctly set up your Google analytics for setting goals.
  • Focusing in on the welcome page.
  • Using phone numbers to reduce abandoned carts.
  • Testing the multi-step checkout.
  • Do you really need a "view cart" page?
Links & Resources

-Reduce Abandoned Carts With Amy Africa  

Thank You For Listening & A Simple Request

To get more awesome Ecommerce Influence content sent directly to your device and into your ears as they become available, you can subscribe on iTunes or Stitcher!

Also, ratings and reviews on iTunes (hopefully 5-stars!) help us tremendously a we’re very grateful for them. We do read all of the reviews and we’ll answer your questions or comments on future episodes.

Cheers,

Austin & Chad!  

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 September 2, 2014  17m