Nir Eyal (@nireyal) is a behavioral designer who helps companies design products that move people, and helps people design their own behavior using the principles of consumer psychology. He is the author of Hooked: How to Build Habit-Forming Products and Indistractable: How to Control Your Attention and Choose Your Life. This is Nir's second appearance on the show (check out his first time here).
What We Discuss with Nir Eyal:Full show notes and resources can be found here: https://jordanharbinger.com/250
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