Fat Stacks Blog - a Podcast About Blogging, SEO and Traffic

Podcast about building a digital publishing business that includes blogging, publishing websites, website monetization with AdSense and other display ads, affiliate marketing, SEO and pretty much everything and the kitchen sink about launching and growing digital assets.

https://fatstacksblog.com/

subscribe
share






episode 60: How to Be Creative with Affiliate Links so that You Get the Click


Sponsored by Ezoic

Show Notes:

1. Link Images to Merchants with an Affiliate Link

  • One of my favorite methods because visitors click images.
  • Add a caption with text to the effect “Click image to learn more” or Click image for pricing”
  • I use AMZImage plugin (there’s a free version in WordPress plugins)
  • Amazon: must embed images via API. Most Amazon affiliate plugins will do this.

2. Poll Links

  • Can work well when used in “buyer intent content”
  • Example: Do you prefer white or red sneakers?
  • Each response when clicked sends visitor the either white or red sneakers at merchant.
  • Kind of sneaky - some visitors won’t like it.
  • Best reserved for content that is preselling very close to a purchase.
  • I’m currently not doing this, but have.

3. Quiz Link

  • These can work amazingly well.
  • Create a quiz that helps people narrow down their choice for a particular product within a product line.
  • Example: Smartwatch purchase
  • Q1: Phone type: Apple, Samsung or Pixel
  • Q2: Your budget: $100 to $200 / $200 to $300 / $300 to $500 / etc.
  • Drill down until you can make a reasonably good recommendation.


3. Quiz Links (con’t)

  • The quiz result makes one recommendation with an affiliate link.
  • Best used in “buyer intent” content and for more complex purchases.
  • IMO you should have used several products in the product line to create such a quiz. 
  • I currently run several quizzes doing this.

4. Text Links

  • Standard stuff - Still works
  • => Arrows can help CTR.
  • Be sure to underline it and use a different text color
  • Call to action: 
  • Click here 
  • Visit 
  • Learn More 
  • Check Pricing

5. Buttons

  • Buttons CAN work better than text.
  • Image file or use a shortcode.
  • If you use a page builder, use the button options.
  • Deploy a hover effect
  • Text matters - test different button text.

6. Native ads with affiliate links

  • Amazon’s native ads is the best example
  • Can earn reasonably well due to Amazon’s ability to display relevant products (some of the time - depending on the content)
  • You can certainly create your own image product grid with your own affiliate links.
  • I use Amazon’s native ads.

7. Skimlinks

  • Carpet bomb your site with affiliate links
  • Automatically turn every merchant link into an affiliate link
  • Convenient and fast.

OR

  • Create individual product links with Skimlinks’ link building tool.
  • I currently use the Skimlinks link creation tool.

8. Email Sign-Up Redirect

  • Works best with software.
  • Need free version with premium upgrade options.
  • Offer free software for visitors’ email and redirect them to the free software.
  • I’ve done this on and off. Currently, I’m not doing this.

9. Menu Link(s)

  • Create affiliate links in your navigation menus.
  • Menus are prominent, site-wide links.
  • Should be very relevant to your entire site.
  • I used to do this with one sit

10. Social media links

  • I haven’t done much of this.
  • Why not? 
  • It’s best for influencer/personality social media channels.
  • My sites aren’t influencer/personality sites. They are corporate brands.

A Few More Tips

  • Don’t mislead
  • Deploy tests on high traffic / high affiliate earning pages
  • Affiliate links work best in “buyer intent” content



Learn more by getting my free 6-Figure Blogger Course.


fyyd: Podcast Search Engine
share








 April 6, 2020  17m