Netflix vs. HBO. Nike vs. Adidas. Business is war. Sometimes the prize is your wallet or your attention. Sometimes, it’s just the fun of beating the other guy. The outcome of these battles shapes what we buy and how we live. Business Wars gives you the unauthorized, real story of what drives these companies and their leaders, inventors, investors and executives to new heights -- or to ruin. Hosted by David Brown, former anchor of Marketplace. From Wondery, the network behind Dirty John and American History Tellers.New episodes come out Wednesdays for free. Binge new full seasons early and ad-free, plus get exclusive past seasons, only with Wondery+.
https://www.wondery.com/shows/business-wars/?utm_source=rss
episode 5: The North Face vs Patagonia - Rescue Mission
It’s the late 1990s and The North Face is seeking to attract mainstream customers by opening hundreds of Summit Shops within the nation’s stores.
But when the expected avalanche of sales fails to materialize, the company finds itself slipping over the edge.
Meanwhile, Patagonia steps up its mission to become a responsible company by tapping into the latest in textile tech.
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