I believe podcasting is the BEST way for YOU to share a message to change the world! I give you the guts and teach you the tools to launch and improve your own podcast for passion and P.R.O.F.I.T. (popularity, relationships, opportunities, fun, income, or tangibles)! Through each episode, I strive to help you communicate better, fully leverage audio and video gear, use podcasting tools for higher quality and efficiency, become an engaging interviewer, improve your podcast website, grow your podcast, and more! My goal is to help you and your audience get P.R.O.F.I.T. from your podcast: popularity, relationships, opportunities, fun, income, or tangibles. From each episode, you'll get inspiration, learn easy-to-follow steps, and discover resources to help you podcast better. Please join me, Daniel J. Lewis, and I will give you THE AUDACITY to podcast! (audacitytestdescriptionkeyword)
https://theaudacitytopodcast.com/
episode 344: 7 Kinds of Podcast Images for Marketing and Branding
Even though podcasting is usually an audio-only experience, attractive images can enhance your podcast branding and help you promote your podcast better! Here are suggestions to consider for podcast-level and episode-level images.
How images help your podcast
Establishing and reinforcing visual branding
Are Disney's movies Frozen and Frozen II related to Pixar's movie Onward?
Many of the 5by5 podcast network's cover art shares the same style, making the relationship obvious.
Marketing your episodes
Artwork makes your podcast look a lot better when shared in social networks like Facebook, Twitter, or LinkedIn.
Having images, especially for each episode, can help enable you to promote your podcast in visual-only platforms, like Pinterest and Instagram.
Engaging your audience
Look at No Agenda‘s art generator.
Communicating without words
“A picture is worth 1,000 words.”
1. Square image for podcast apps and Instagram
2. Crop-friendly wide image for video and social
* 16:9 for video* 1,200 × 628 for Facebook and Twitter
3. Crop-friendly tall image for Pinterest
* 2:3 for Pinterest* 9:16 for video stories
4. Thumbnail image for your website
I suggest you design for a square crop but with margin for different ratios.
Here's what square episode images look like on The Audacity to Podcast's homepage.
5. Background image for creativity
What I love being able to use background images in SecondLine Themes as my WordPress theme! You can easily add a color overlay, style effects, and even blur your images.
Ensure it doesn't conflict with text over it.
How this episode's background image looks, thanks to Tusant from SecondLine Themes.
6. “Open” image for audiograms
Headliner and Wavve are great tools for making audiograms.
7. Show images for profile branding
Visit Sprout Social's guide to social-media image sizes.
How to make these images
Hire a professional
* Mark Des Cotes from Podcast Branding* DesignCrowd* 99designs
Do it yourself
* RelayThat* Adobe Spark Post* Canva* PicMonkey* Photoshop Elements* Any design/layout software you have