Build a Big Podcast - Marketing for Podcasters (A Podcast on Podcasting)

Build a Big Podcast is the marketing podcast for podcasters! How to grow your podcast audience, better connect with listeners, and spread your message through podcasting with podcast marketing tips from media marketing expert David Hooper, author of Big Podcast – Grow Your Podcast Audience, Build Listener Loyalty, and Get Everybody Talking About Your Show.

https://podcast.bigpodcast.com/

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episode 347: How To Make Your Podcast More Interesting To People


On the Big Podcast Instagram account, I often share photos from the "studios" podcasters use to create their podcasts. I say "studios" in quotes, because many people who send me photos will attach a note that says something like, "It's not a real studio."

If you're making a podcast there, it's a real studio. And the closets full of clothing that people work from are much more interesting to look at and read about than a professional-grade, sound-treated "studio" with a huge mixing console.

Same for the funny things that happen during your podcast. For example, if a dog walks in on you. Or you hear a car horn honking outside your window.

I'm not giving you permission to be sloppy of throw in the towel on caring about listener experience, but I am saying it's OK for you to be real.

People who like podcasts don't want perfect, they want real.

On this episode, I answer a couple of related questions from podcast Steve Pederson who participated in the 30-Day Solo Podcast Challenge. 

Don't Let Your Podcast Be Ignored - Download my free "Audience Attraction Cheat Sheet" to get 25 podcast episode (and segment) templates.

     


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 June 17, 2020  12m