Join author and e-commerce entrepreneur, Alexander Graf, and his special guests every week as he breaks down different digital commerce topics from what they mean, why they are important, and where to prioritize them in your own digital commerce journey. Our guests typically, international business leaders, experts in the industry at large, and many more thought leaders within the digital transactional space that will be sure to entertain and inspire how your business approaches the growing industry that is digital commerce. Email us for any questions on the podcast: hello@spryker.com
https://spryker.com/en/commerce-talks/
episode 1: #40 Bikes & E-Commerce with Sebastian Bomm from Rose Bikes
Rose Bikes is one of the most desirable bike brands in Europe. Their USP is to sell the most affordable premium bikes possible, which generated a huge fan base. In the Podcast the Spryker COO Chris Rauch discusses with Sebastian about what digitization and UX means for the leading bike brand and how Spryker changed the role of IT at Rose Bikes.