Today's buyer is more informed and more skeptical when it comes to buying. In this podcast, we'll discuss "Finding the Why in How Clients Buy" by using the latest studies in consumer behavior and neuromarketing to sell more effectively!
In this podcast I address how to handle the objection "Your price is too high." using a great example by the late great Zig Ziglar. I then desconstruct his response to reveal why his example is very effective.