Today's buyer is more informed and more skeptical when it comes to buying. In this podcast, we'll discuss "Finding the Why in How Clients Buy" by using the latest studies in consumer behavior and neuromarketing to sell more effectively!
http://salesinfluence.libsyn.com/podcast
Oren Klaff - Flip the Script
Oren Klaff, the bestselling author of Pitch Anything, has devised a new approach to persuasion based on a simple insight: everyone trusts their own ideas. Instead of pushing your idea on your buyer, guide them to discover it on their own and they will get excited about it. They'll buy-in and feel good about the chance to work with you. In Flip the Script, Klaff breaks down this insight into a series of actionable steps. More on this Sales Influence Podcast.