Hosted by Maria Sparagis, president of DirectPayNet, and payment solutions expert for entrepreneurs in the high risk industries of supplements, dating, business opportunities, gambling and more. On this podcast, Maria shares her knowledge on how to reduce decline ratios, add thousands of dollars to your bottom line with a few simple conversion hacks, and maximize revenue while keeping your high-risk merchant accounts happy and healthy. As a cryptocurrency advocate since 2012, Maria will also share her knowledge on the digital currency markets. Maria has worked with several high level entrepreneurs in Direct Marketing including Christian Hudson, Julian Reyes, Jeremy Schoemaker “ShoeMoney”, Mike Chang and many more. She has been featured in American Banker, Vice, Inside Bitcoins, Coindesk, and Yahoo. Connect with Maria mariasparagis.com or directpaynet.com
https://maria-sparagis.captivate.fm
episode 6: What You Need to Know About Declined Transactions and How to Increase Your Conversion Rate By At Least 5%
If you’re selling products online, you can really benefit from listening to this episode. Host Maria Sparagis, payment solutions expert and sales conversion consultant, shares quick and actionable tips to understand consumer behavior, minimize declined transactions, and improve your conversion rate. Even if your approval rates are at 95%, there’s still room to get better. Explore and utilize your payment gateway’s capabilities, make some tweaks, and easily get better conversions in a thriving global marketplace.
“Conversions don’t stop when you get to the checkout page. Actually, that’s where the real work happens.” - Maria Sparagis
In This Episode:
- Understanding the decline messages
- Cascade initial transactions from different processors
- Know your merchant category code (MCC)
- Offer different payment options
- What ACH can do for your conversion
- Why you should charge customers in their local currency
- Update your VAU and MAU, fraud settings, and velocity checks
- How to craft a reattempt strategy
- Utilizing subscription salvage services and middleware software
Connect with Maria:
- Maria Sparagis Website: http://mariasparagis.com
- DirectPayNet Website: https://directpaynet.com
- LinkedIn: https://www.linkedin.com/in/mariasparagis
- Facebook: https://web.facebook.com/directpaynet
- Instagram: https://www.instagram.com/directpaynet
- Twitter: https://twitter.com/mariasparagis
- Pinterest: https://www.pinterest.ph/directpaynet