Uncensored Direct Marketing

Hosted by Maria Sparagis, president of DirectPayNet, and payment solutions expert for entrepreneurs in the high risk industries of supplements, dating, business opportunities, gambling and more. On this podcast, Maria shares her knowledge on how to reduce decline ratios, add thousands of dollars to your bottom line with a few simple conversion hacks, and maximize revenue while keeping your high-risk merchant accounts happy and healthy. As a cryptocurrency advocate since 2012, Maria will also share her knowledge on the digital currency markets. Maria has worked with several high level entrepreneurs in Direct Marketing including Christian Hudson, Julian Reyes, Jeremy Schoemaker “ShoeMoney”, Mike Chang and many more. She has been featured in American Banker, Vice, Inside Bitcoins, Coindesk, and Yahoo. Connect with Maria mariasparagis.com or directpaynet.com

https://maria-sparagis.captivate.fm

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episode 7: 5 Ways to Prevent Chargebacks and Add Up to 8% in Revenue


One of your priorities as a direct marketer is preventing chargebacks because they can hurt your conversion and profit. It is also time-consuming to process a dispute and deal with an unhappy customer. Plus, there are other costs associated with disputes and refunds. But how do you prevent chargebacks? In today’s episode, Maria provides five tools available to merchants to avoid chargebacks, save money, and make more money. Don’t just wait for a dispute to happen. Be proactive and analyze what’s happening in your business. Q1 is usually the highest chargeback season, so make sure you have all the necessary measures in place. 

“If you spend a little bit of time understanding how chargebacks occur and why they occur, the proactive approach will yield the best results revenue-wise.” - Maria Sparagis


In This Episode:

- Chargeback prevention vs. chargeback mitigation

- Do you know how to Kount?  Get to know this out-of-the-box tool

- Tweaking your payment gateway settings to prevent fraud

- Why you should utilize 3-D Secure for non-US customers

- Training your Customer Service Team to educate and help your customers

- What is a descriptor and why you should test it using different card types

- How does analyzing traffic from different sources help you prevent chargeback

- Should you use alert systems 


Connect with Maria:

- Maria Sparagis Website: http://mariasparagis.com

- DirectPayNet Website: https://directpaynet.com

- LinkedIn: https://www.linkedin.com/in/mariasparagis

- Facebook: https://web.facebook.com/directpaynet

- Instagram: https://www.instagram.com/directpaynet

- Twitter: https://twitter.com/mariasparagis

- Pinterest: https://www.pinterest.ph/directpaynet


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 February 11, 2021  30m