Hosted by Maria Sparagis, president of DirectPayNet, and payment solutions expert for entrepreneurs in the high risk industries of supplements, dating, business opportunities, gambling and more. On this podcast, Maria shares her knowledge on how to reduce decline ratios, add thousands of dollars to your bottom line with a few simple conversion hacks, and maximize revenue while keeping your high-risk merchant accounts happy and healthy. As a cryptocurrency advocate since 2012, Maria will also share her knowledge on the digital currency markets. Maria has worked with several high level entrepreneurs in Direct Marketing including Christian Hudson, Julian Reyes, Jeremy Schoemaker “ShoeMoney”, Mike Chang and many more. She has been featured in American Banker, Vice, Inside Bitcoins, Coindesk, and Yahoo. Connect with Maria mariasparagis.com or directpaynet.com
https://maria-sparagis.captivate.fm
episode 9: Ecommerce Fulfillment Strategies to Attract Customers with Malcolm McKinnons
When consumers want something, they want it now. They want free shipping, excellent packaging, and a product that’s as perfect as they expect it to be with returns options. Customer expectations around the globe are continually shifting. If you are an online merchant, fulfilling those demands is easier said than done. Order fulfillment is a function that directly impacts your revenue. You need to have a well-built process around it. Listen to today’s episode and get actionable steps as Maria exchanges best practices and strategies with guest Malcolm McKinnons, an expert in just about everything in the online marketing space.
“Find ways to characterize your customers so you can treat them in a consistent way.” - Malcolm McKinnons
In This Episode:
- Fulfillment and processing in the online marketing space
- How to choose a fulfillment provider
- Why is it essential to have a backup
- Testing your fulfillment provider’s process
- Understanding chargebacks and refunds
- Technology integrations that matter
- Inventory management is hugely important
- Product personalization vs. standardization
- What can Malcolm do for your business
Connect with Malcolm McKinnons:
- Malcolm McKinnons Consulting Website: https://mckinnons.org
Connect with Maria:
- Maria Sparagis Website: http://mariasparagis.com
- DirectPayNet Website: https://directpaynet.com
- LinkedIn: https://www.linkedin.com/in/mariasparagis
- Facebook: https://web.facebook.com/directpaynet
- Instagram: https://www.instagram.com/directpaynet
- Twitter: https://twitter.com/mariasparagis
- Pinterest: https://www.pinterest.ph/directpaynet