Hosted by Maria Sparagis, president of DirectPayNet, and payment solutions expert for entrepreneurs in the high risk industries of supplements, dating, business opportunities, gambling and more. On this podcast, Maria shares her knowledge on how to reduce decline ratios, add thousands of dollars to your bottom line with a few simple conversion hacks, and maximize revenue while keeping your high-risk merchant accounts happy and healthy. As a cryptocurrency advocate since 2012, Maria will also share her knowledge on the digital currency markets. Maria has worked with several high level entrepreneurs in Direct Marketing including Christian Hudson, Julian Reyes, Jeremy Schoemaker “ShoeMoney”, Mike Chang and many more. She has been featured in American Banker, Vice, Inside Bitcoins, Coindesk, and Yahoo. Connect with Maria mariasparagis.com or directpaynet.com
https://maria-sparagis.captivate.fm
episode 14: Discover Your Next Revenue Opportunity Using Native Advertising with Eli Cohen
Consumer behavior is constantly evolving, and people are getting smarter. With more than 10,000 ads running per day, getting a share of buyer attention is more challenging. How can a marketer generate conversions? Tune in to this informative and value-packed conversation between Maria and her guest, Eli Cohen, an expert media buyer specializing in native advertising. Eli learned about native advertising from James Van Elswyk, the founder of Purple Leads. Whether you're an online business owner, media buyer, copywriter, or affiliate who wants to know how to run profitable ads with native advertising this episode is for you.
“Anything that you sell can convert; it’s just going to take more steps to do so.” - Eli Cohen
In This Episode:
- Who is Eli Cohen
- What is native advertising
- The strategy and approach behind native advertising
- What exactly does a media buyer do
- The relationship between media buying and copywriting
- How long should you run a campaign on a limited budget
- The core competencies of a media buyer
- What is a Grey hat offer
- How ad blockers impact media buying
Connect with Eli:
- Connect with Maria and she can connect you with Eli
Connect with Maria:
- Maria Sparagis Website: http://mariasparagis.com
- DirectPayNet Website: https://directpaynet.com
- LinkedIn: https://www.linkedin.com/in/mariasparagis
- Facebook: https://web.facebook.com/directpaynet
- Instagram: https://www.instagram.com/directpaynet
- Twitter: https://twitter.com/mariasparagis
- Pinterest: https://www.pinterest.ph/directpaynet