Release Notes is a weekly podcast about building online businesses and financial freedom. We discuss inspiration, design, marketing, promotion, business, trends, and tools – everything but the code. Each week, we cover topics for the new or curious independent developer looking to launch or grow online business. Whether your business is SaaS, desktop software, mobile apps, consulting, or a productized service, here you’ll find tips for success as well as warnings about the pitfalls we’ve encountered along the way. The show is hosted by Charles Perry, owner of RelaNet, and Joe Cieplinski, Creative Director of Bombing Brain Interactive.
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#420: I Think Mine Are Helpful
Charles is preparing for another round of cold email marketing, so today we discuss some of the considerations that go into a cold email campaign. We talk about getting over the uncomfortable feeling that you’re bothering people with your advertising, strategies for targeting higher value customers, and the importance of developing trust when selling to […]