Her CEO Journey™: The Business Finance Podcast for Mission-Driven Women Entrepreneurs

Weekly show where my featured guests and I explore the financial and business challenges women face on the entrepreneurial journey to success. You'll hear them talk about the money side of their businesses in ways you've always wanted to know about, but wouldn't dare ask. They openly share their disappointments, failures, successes, and everything in-between as they grew sales ranging from 6 to 9 figures. Knowing where your business stands financially helps you make critical decisions with confidence. It's simply the best way to be sure you grow a business that fuels the life you want to live. 

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episode 73: How Reward Crowdfunding Can Help You Launch Your Business On the Right Foot - The Journey of Sarah Sommers (Crowdfunding)


How do you prove there’s a demand for your product or service before you launch?

The answer: reward crowdfunding.

Rewards-based crowdfunding can help you drum up excitement for your business idea, gather a viable target audience, and gain access to capital.

Entrepreneur Sarah Sommers knows the power of crowdfunding firsthand. Today, I’m interviewing Sarah to talk about her company, IFundWomen, and why crowdfunding is such a good opportunity for business owners to raise capital and grow. You’ll learn about the different types of crowdfunding, how to run a successful crowdfunding campaign, why a strong network is so valuable when starting a business, and more.

About my guest:
Sarah Sommers is the co-founder and creative mind behind IFundWomen, a rewards-based crowdfunding platform for women-led businesses. Sarah has always been passionate about closing the gap for women in the creative economy. She continues to use her creative side to help women entrepreneurs get access to capital, community, and business coaching.

In this episode, we talk about:
➤ How Sarah transitioned from writing into crowdfunding (6:46)
➤ How IFundWomen uses crowdfunding to uplift women entrepreneurs (9:05)
➤ Why women entrepreneurs may overlook crowdfunding as an option (12:27)
➤ How to run a successful crowdfunding campaign (15:45)
➤ The common misconception about crowdfunding (19:31)
➤ How the rewards aspect of rewards-based crowdfunding works (23:46)
➤ Sarah’s advice for getting organized to fundraise (26:35)
➤ Where you can learn more about IFundWomen (28:20)

Keep Listening
Curious to learn more about financing your growing business? 

Check out my conversation about Invoice Factoring from both the lender and borrowers perspective: Rachel Hersh, Sales Director of Prestige Capital, Lauren Picasso, Founder and CEO of Cure Hydration and Ceata and Garrett Lash, Owners of PuffCuff LLC.

Contact Me
Ready to transform your purpose to an impactful business financial story, profit, and joy? Schedule a chat with me at any time.

Connect with the IFundWomen:
➤ Website
➤ Instagram
➤ Facebook
➤ LinkedIn: IFundWomen
➤ LinkedIn: Sarah Sommers
➤ Twitter


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 July 23, 2020  29m