The pace of change the podcast industry is undergoing is staggering. The implications for podcasters, hosting providers, podcast listening app developers, and advertisers and agencies are enormous. And so is the growth potential. Presented as a companion to the weekly newsletter of the same name, our podcast provides you with direct access to our narrated articles, interviews with industry experts, bleeding-edge research, and can't miss industry news recaps. That Sounds Profitable, right? Assumptions and conventional wisdom will be challenged. Easy answers with no proof of efficacy will be exposed. Because the thinking that got podcast advertising close to a billion dollars annually will need to be drastically overhauled to bring in the tens or hundreds of billions of dollars podcast advertising deserves.
https://www.spreaker.com/show/sounds-profitable_2
episode 28: How To Write Podcast Ads That Sell w/ Stew Redwine
What makes a perfect host-read ad? We talked to Stew Redwine of Oxford Road to find out.Key Links:
- Stew Redwine of Oxford Road
- Article: https://soundsprofitable.com/update/copywriting-ads-that-sell
- Hosted by Bryan Barletta of Sounds Profitable - bryan@soundsprofitable.com
- Audio engineering by Ian Powell
- Executive produced by Evo Terra of Simpler Media
- Special thanks to James Cridland of Podnews
- Podcast hosting and dynamic insertion wizardry by Whooshkaa
- Sounds Profitable Theme written by Tim Cameron
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See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.