Stuff You Missed in History Class

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Ivy Ledbetter Lee and the Roots of PR

[transcript]


Ivy Lee was one of the founders of the fields of public relations and crisis communications. His approach to public relations was revolutionary for the time, and he helped establish a lot of practices that still exist today.

Research: 

  • Auerbach, Jonathan. “Weapons of Democracy: Propaganda, Progressivism, and American Public Opinion.” New Studies in American Intellectual and Cultural History. Jeffrey Sklansky, Series Editor. Johns Hopkins University Press. 2015.
  • Committee of Coal Mine Managers. “The Struggle in Colorado for Industrial Freedom.” 1914. https://play.google.com/store/books/details?id=9kowAAAAYAAJ&rdid=book-9kowAAAAYAAJ&rdot=1
  • Congress of the United States. “Investigation of Nazi Propaganda Activities and Investigation of Certain Other Propaganda Activities.” United States Government Printing Office. 1934. https://play.google.com/books/reader?id=shUWAAAAIAAJ&pg=GBS.PP7
  • Cutlip, Scott M. “The Unseen Power: Public Relations. A History.” Routledge, 1994.
  • Dinsmore, William H. “PR to the Rescue – Again!” Public Relations Quarterly. Summer 1979.
  • Georgia Historical Society. “Marker Monday: Ivy Ledbetter Lee, Founder Of Modern Public Relations 1877-1934.” https://georgiahistory.com/marker-monday-ivy-ledbetter-lee-founder-of-modern-public-relations-1877-1934/
  • Hainsworth, Brad E. “Retrospective: Ivy Lee and the German Dye Trust.” Public Relations Review. Volume 13, Issue 1, Spring 1987. https://doi.org/10.1016/S0363-8111(87)80071-1
  • Hallahan, Kirk. “Ivy Lee and the Rockefellers’ Response to the 1913–1914 Colorado Coal Strike.” JOURNAL OF PUBLIC RELATIONS RESEARCH, 14(4), 265–315. 2002.
  • Hiebert, Ray Eldon. “Biographers for Billionaires.” The Public Relations Quarterly. Summer 1966.
  • Hiebert, Ray Eldon. “Courtier to the crowd; the story of Ivy Lee and the development of public relations.” Iowa State University Press. 1966.
  • Hiebert, Ray Eldon. “Ivy Lee and Rockefeller Press Relations.” Journalism Quarterly; Summer 1966.
  • Hiebert, Ray Eldon. “Ivy Lee: ‘Father of Modern Public Relations.’” The Princeton University Library Chronicle , WINTER 1966, Vol. 27, No. 2. Via JSTOR. https://www.jstor.org/stable/26409644
  • Hiebert, Ray Eldon. “Lucky Lindy: A Public Relations Hero.” Public Relations Quarterly. Spring 1975.
  • "Ivy Ledbetter Lee." Dictionary of American Biography, Charles Scribner's Sons, 1944. Gale In Context: U.S. History, link.gale.com/apps/doc/BT2310009213/GPS?u=mlin_n_melpub&sid=bookmark-GPS&xid=7478f6e9. Accessed 22 Mar. 2022.
  • "Ivy Ledbetter Lee." Gale Encyclopedia of U.S. Economic History, edited by Thomas Carson and Mary Bonk, Gale, 1999. Gale In Context: U.S. History, link.gale.com/apps/doc/K1667000116/GPS?u=mlin_n_melpub&sid=bookmark-GPS&xid=30efc6d4. Accessed 22 Mar. 2022.
  • Meade, Jared. “Father of PR, Ivy Lee, Pioneered Tactics We Use Today.” 8/24/2020. (3/23/2022). https://www.prnewsonline.com/ivy-lee-crisis-history/
  • New York Times. “Ivy Lee, as Adviser to Nazis, Paid $25,000 by Dye Trust.” 7/12/1934. https://nyti.ms/3LqanZh
  • Olasky, Marvin N. “Ivy Lee: Minimizing Competition through Public Relations.” Public Relations Quarterly. Fall 1987.
  • Olasky, Marvin N. “The Agenda-Setting of Ivy Lee.” Paper presented at the Annual Meeting of the Association for Education in Journalism and Mass Communication, August 1985. Via ERIC.
  • O'Neill, Kathleen. "U.S. public relations evolves to meet society's needs." Public Relations Journal, vol. 47, no. 11, Nov. 1991, pp. 28+. Gale General OneFile, link.gale.com/apps/doc/A11595331/GPS?u=mlin_n_melpub&sid=bookmark-GPS&xid=14ce8464. Accessed 22 Mar. 2022.
  • Russell, Karen Miller and Carl O. Bishop. “Understanding Ivy Lee’s declaration of principles: U.S. newspaper and magazine coverage of publicity and press agentry, 1865–1904.” Public Relations Review 35 (2009) 91–101. https://doi.org/10.1016/j.pubrev.2009.01.004
  • SNAC. “Lee, Ivy L. (Ivy Ledbetter), 1877-1934.” (3/23/2022) https://snaccooperative.org/ark:/99166/w64j0h2p#biography
  • Turney, Michael. “Ivy Lee was decades ahead of his contemporaries.” On-line Readings in Public Relations. 2015. (3/23/2022) https://www.nku.edu/~turney/prclass/readings/3eras2x.html

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 April 13, 2022  44m