#96 The past, present and future of jersey sponsorship in soccer
Soccer is a multibillion dollar business, thanks in part to the revenue clubs make through selling real estate on their kits. But how does sponsorship work in soccer? When did it start? And where is it headed?
Ryan Bailey, Taylor Rockwell, Joe Lowery and Graham Ruthven are here to tell you everything you need to know about jersey sponsorship in the beautiful game.
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