Podcast for Tech CEOs who want to grow their minds, elevate performance, and own their future. Hosted by Andrew Bull. "Learning and innovation go hand in hand. The arrogance of success is to think that what you did yesterday will be sufficient for tomorrow." - William Pollard Every week, join Andrew Bull, as he unearths big stories, fresh perspectives, and actionable ideas that you can install in your business and live. Listen and learn how to.... Grow your technology business and your mindElevate productivity and team performanceImprove work/life balance of everyone in your business It's time to own your future. It's time to go Interstellar!
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episode 28: Listen.Innovate.Grow - Michael Haynes on how to market and sell in 2022 and beyond
Do you know with absolute certainty where your ideal customers hang out…
- Do you know where they go to learn and discover new things?
- Do you know what they’re looking to learn?
Is your knowledge of your customers so certain and absolute… that you would stake your business on it?
Or instead….
Is your business making a lot of assumptions about customers?
Are you perhaps wasting your time on ineffective strategies and things like social media posting or paid advertising…
When another approach might pay dividends for your business?
Now, if you think your business your business might be wasting it’s marketing and sales resources…
Don't worry...
Because, today I'm joined by an expert guest who’s going to share insights that will help you learn
- What most B2B companies get wrong when trying to find new customers
- A method for discovering where your ideal customers really hang out
- How to give potential customers the fresh AIR they’re looking for — don’t worry that will make sense later!
- Lastly, you’ll get actionable steps for improving your marketing and sales.
Now, before we get started with today’s show and meet our guest, please make sure you subscribe and follow us wherever you're listening today. So you never miss an episode again.
In depth show notes are available at interstellar.show