My name is Austin Brawner, and my purpose is to help eCommerce entrepreneurs build wealth and live more fulfilled lives. You can expect weekly interviews with world-class eCommerce operators, deep dives into what's working right now, and a refreshing break from the "crush-it culture" plaguing our industry. This podcast will change your perspective on building a business, and, hopefully, change your life.
http://www.ecommerceInfluence.com
369: GREATEST HITS: Traeger Grills’ 10-Figure Smoking Gun: A Holistic Growth Strategy
In this Greatest Hits episode, we're revisiting a conversation Traeger Grillswith's Director of Acquisition who talks about how holistic marketing can unify your brand across all marketing channels and make it stand out from the competition. Jesse Semchuck joins us to share how a holistic growth strategy has contributed to Traeger's success. He outlines the makeup of his marketing team, how internal teams and third-party agencies interact, and how a holistic growth approach can create more synergy across all marketing initiatives and the organization. Tune in and find out if holistic marketing is something you should use in your business. Enjoy!
Links and Resources:
- Subscribe to the Brand Growth Experts Newsletter
- Jesse Semchuck
- Traeger Grills
- Purple Mattress
- @jessesem on Twitter
- @a_brawn on Twitter
- 7-Figure Founder (Get Austin Brawner's help & scale to 7 figures)
- @BrandGrowthX on Twitter
- Review or subscribe on iTunes